Drift wanted to reach the huge crowds at Atlanta Super Bowl weekend in areas with highest impact using clear and bold branding and awareness messaging for their conversational marketing platform. In addition to reaching the Super Bowl audience, they wanted to get their passionate social following online involved in the fun.
Read MoreAs the Marketing and Customer Success Manager at Soofa, I’ve had more opportunities to network and grow in my field than ever before.
Read MoreLime sought a way to reach visitors in Atlanta during the Super Bowl in real time, encouraging people to not only ride safely, but also use Lime scooters for reliable, environmentally friendly, and convenient last-mile transportation.
Read MoreOver the past year we have worked closely with our city partners, local business communities across diverse neighborhoods, and, of course, the public (who is ultimately the end user of technology like digital signage in the public right of way) to realize the vision of the Soofa Sign as an outdoor digital neighborhood bulletin board.
Read MoreTo keep The Tabernacle music venue packed with new and returning audiences, Live Nation needed a new way to raise awareness of Tabernacle programming among Atlanta residents in neighborhoods where influencers and tastemakers live.
Read MoreIn preparation for the flood of people coming to the Downtown and Centennial Park neighborhoods, Mayor Lance Bottoms sought to use Soofa Signs as an outdoor, real-time messaging platform to reach residents and visitors on the most heavily trafficked downtown streets.
Read MoreOne year ago, The City of Las Vegas partnered with Soofa to build community and enhance the neighborhood experience with digital signage.
Read MoreSoofa Signs use a black and white electronic ink display, the same that you see on the Kindle. E-ink technology is a sustainable, low-energy, yet beautiful high-resolution display which refreshes content every two minutes.
Read MoreAs micro mobility continues to flourish, especially in the City of Atlanta, Lime partnered with Soofa in keeping the streets and sidewalks safe and accessible to the entire community.
Read MoreSoutheast Mortgage wanted to take advantage of rush of Halloween enthusiasts, many of whom are actually young families coming from nearby Atlanta neighborhoods who are the perfect future home buying audience.
Read MoreJust as every city we work with is different, so is each neighborhood in a city. This means that one size doesn’t fit all in terms of outdoor communication strategy and tools, and working closely with every neighborhood to understand exactly what’s important and why is key. In Boston, we recently launched the third phase of our citywide Soofa Sign installation to continue testing and learning new ways the Soofa Sign adds value to neighborhoods and improves citizen experience
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