Hi, we're Soofa.

Soofa is the ultimate outdoor advertising and smart city communication platform. We market our innovative solar-powered digital kiosks to cities and advertisers.

We’re MIT- and women-founded, committed to diverse voices in the tech world and an inclusive work environment, pursuing a mission to make every city smart, social, and sustainable.

 
 

Launched out of MIT in 2014, Soofa has remained committed to bringing innovative technology and design to cities around the world. We are a passionate team of engineers, designers, and problem-solvers.

We believe in what we do, and we’re excited about creating impactful experiences that empower cities and brands to provide equitable access to information across their communities while leading the way in creating a more sustainable future for the OOH industry.

Our Leadership

 

Our Board of Directors

 

Our Advisory Board

 

Our Investors

We are proud to be backed by Boston’s best seed venture capitalist
and angel investors.

 
 
 

Soofa Press and Thought Leadership

 
Featured
Embracing Community Experience with Soofa Signs at Longwood Collective
Embracing Community Experience with Soofa Signs at Longwood Collective

As part of their mission to enhance accessibility and connectivity, Longwood Collective has partnered with Soofa to introduce two strategically placed Soofa Signs. We spoke to members of the Longwood Collective team, including Samantha Ormsby, Vice President of Communications and Public Affairs, to learn why they chose Soofa Signs and how they’re utilizing them so far.

Enhancing Urban Navigation: Benefits of Wayfinding Maps on Soofa Signs
Enhancing Urban Navigation: Benefits of Wayfinding Maps on Soofa Signs

Navigating bustling urban environments can be a challenge, even for seasoned city dwellers. Soofa Signs are solar-powered digital communication platforms equipped with digital or static wayfinding maps—a game-changer for creating seamless, smart, and sustainable navigation experiences. Let’s explore the key benefits of incorporating your city’s wayfinding map into Soofa Signs.  

Soofa Sign FAQ
Soofa Sign FAQ

Soofa Signs are a unique digital communication platform that are increasing standards for outdoor advertising and public messaging. Here’s a breakdown of some common questions we get about how Soofa Signs work, what makes them different, and how businesses and communities can benefit from them.

Unique Uses For Your Soofa Sign
Unique Uses For Your Soofa Sign

Soofa Signs offer city landowners like yourself a powerful and versatile tool to engage the public, promote local businesses, foster a connected community, and so much more. Here are creative uses of Soofa Signs to spark your inspiration!