Digital Outdoor Advertising in Atlanta.

Hyper-Local Messaging 

Soofa is the ultimate outdoor advertising platform that allows your brand’s message to reach your ideal audience throughout the city—today and every day. Soofa Signs are embedded in walkable neighborhoods where Atlanta locals live, shop, and play. Picture this: your target audience is on their way from the tailgate to the game when they see the Soofa Sign that features your interactive ad for your new brewery. 

They scan the sign’s QR code and are taken to your website—and just like that, their post-game plans are set. Your brewery is next on the roster. The capabilities go as far as your creativity when it comes to what content you can feature on Soofa Signs. 

Unlike traditional billboards, our digital platforms display your ads alongside hyperlocal content, such as train schedules, local twitter feeds, and weather forecasts. The neighborhood newsfeed feature attracts community attention because the information involves them. Additionally, our street advertising allows you to select placement locations based on your target market. 

Sustainable Marketing 

All Soofa Signs are solar-powered and use zero-emissions technology. Our digital billboards in Atlanta are bringing the community together without the trace of a carbon footprint. The featured e-ink screens are friendly to the earth and your audience’s eyes, since they’re satisfying to look at and easy to read. 

Effective City Communication

Our sustainable signs are a communication platform that creates equitable access to local information. Through the use of pedestrian sensors and our online platform Soofa Talk, your brand is not only able to measure accurate reach and ROI in real time, but also track and report impressions while your content is active. 

Atlanta Success Stories

Choose your campaign reach, select target locations or demographics, and upload creative instantly with ease. Take it from those who have experienced it first hand.

The High Museum of Art knew that with Soofa’s sign network across Atlanta, they could raise awareness among Atlantans from Midtown, to Little Five Points, to Downtown and beyond. The museum started its Soofa campaign by promoting the Virgil Abloh exhibition to a large crowd of festival attendees in town for Atlanta Pride, Afropunk, and A3C. 

After the festival circuit, The High introduced new content like a Halloween social contest, blog posts from their website, and other special events. What was the result? Atlantans from all over the city participated in the museum’s programming.

Additionally, to keep Live Nation’s venues packed with new and returning audiences, they needed a new way to raise awareness of Tabernacle programming. They wanted to reach Atlanta residents in neighborhoods where influencers and tastemakers live, and Soofa was there to help. Since partnering with Soofa, their ads have received over 200,000 estimated impressions in the neighborhoods that matter most to them. 

Authentic Advertising 

Building brand awareness is an essential top-funnel marketing strategy for growing your brand. It’s an opportunity to leave a lasting impression on your audience and draw them into your sales funnel. Soofa Signs are proud to have a home in Atlanta, especially in its diverse neighborhoods and communities. 

Soofa Signs in Atlanta allow your brand to authentically engage with your community, giving you the opportunity to mix in what makes your brand special. Soofa has already captured your audience’s attention—seize the chance to keep it on your brand.