Soofa Webinar: Optimizing Ad Budget During Political Advertising Seasons

In a recent webinar hosted by Susan Remkiewicz, Director of Media Sales at Soofa, and Chris Farnkopf, VP of National Sales at Adkom, our experts discussed navigating OOH marketing challenges during political advertising seasons. Both Soofa and Adkom, known for their remote operations across the U.S., emphasize innovation in the out-of-home (OOH) advertising space.

The key takeaway from the webinar is that technology and innovation can provide a competitive edge during political advertising seasons. By partnering with companies with a specific strategy in mind, advertisers can optimize their ad budgets, maintain visibility, and reach their target audiences without getting lost in the noise of political campaigns.

In summary, while political advertising seasons may present challenges, they also create opportunities for brands that are willing to think outside the box. With the right partners and a strategic approach, advertisers can successfully navigate this competitive landscape and achieve their campaign goals.

Watch the full webinar below. For more information about Soofa, fill out our advertiser interest form.