Soofa has created the first OOH platform that invites the viewer to engage directly with a brand. The advertiser custom-designs a full-screen ad with information, updates, and poll questions designed to allow pedestrians to interact with the Sign and the brand.
Read MoreWe sat down (virtually) with marketers from REI and Jack’s Abby Brewing to discuss the importance of hyperlocal marketing and how to do it effectively to build engagement on a local level.
Read MoreCities are using Soofa Signs to make governmental updates, public health guidelines, and other relevant neighborhood news accessible to all citizens through multilingual messaging.
Read MoreMedford, MA, installed Soofa Signs in its five business districts to increase citizen engagement and make city communications more accessible. Situated between Somerville and Malden, Medford is the tenth city in the Greater Boston area to install Soofa Signs.
Read More6% of people exposed to High Museum Soofa ads visited the museum within 30 days.
Read MoreDr. Sheffield’s Toothpaste, the official toothpaste of the Boston Red Sox, activated their partnership in new ways that would reach their target audience during a challenging season for baseball.
Read MoreIn the days leading up to the election, Soofa Signs are dedicated to displaying relevant election information for constituents in the Greater Boston and Atlanta areas.
Read MoreLegacy Place, an outdoor lifestyle destination and shopping center, is using Soofa Signs to highlight upcoming events and retail specials to its visitors.
Read MoreUsing data on pedestrian movement throughout your city, you can reassure stakeholders that the city is still active – people are just using the space in a different way.
Read MoreSoofa expands its footprint in the Greater Boston area with an installation of five Signs in the Town of Winthrop.
Read MoreRollo is always on the lookout for new, innovative ways to embed the team in neighborhoods they work in. He explains, “We’re trying to meet our customers where they are.”
Read MoreAs Soofa continues to grow, we commit to building an organization that reflects the diverse population of the U.S. beyond gender identity—including race, age, ability, and more.
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