Soofa Signs are the industry’s only solar-powered information and advertising platform, and their job is to improve local and visitor experiences in communities everywhere. Learn more about how Soofa Signs work, and how to bring them to your city!
Read MoreWant to make the most of your advertising campaign? It’s time to think deeper about the best way your brand can connect with your intended audience. Here’s what to keep in mind when developing your hyperlocal campaign with Soofa.
Read MoreCommunity asset sponsorships (CAS) help businesses build local engagement and generate revenue in key markets. If your mission is to target a specific audience or establish a strong presence in a community, then a CAS is for you. Learn how to plan for one today.
Read MoreSoofa has created the first OOH platform that invites the viewer to engage directly with a brand. The advertiser custom-designs a full-screen ad with information, updates, and poll questions designed to allow pedestrians to interact with the Sign and the brand.
Read More6% of people exposed to High Museum Soofa ads visited the museum within 30 days.
Read MoreDr. Sheffield’s Toothpaste, the official toothpaste of the Boston Red Sox, activated their partnership in new ways that would reach their target audience during a challenging season for baseball.
Read MoreRollo is always on the lookout for new, innovative ways to embed the team in neighborhoods they work in. He explains, “We’re trying to meet our customers where they are.”
Read MoreResidential neighborhoods are still favored spots though commercial spaces are on the rise.
Read MoreAfter Massachusetts announced reopening plans in early June, local destinations and attractions were looking for a unique way to reach people in the Boston area.
Read MoreBased on tons of community feedback and input from pedestrians walking by our Signs, we've redesigned the Soofa Sign digital layout to improve overall engagement.
Read MoreMonitoring organic search traffic is a great and simple way to gain a deeper understanding of the impact of your outdoor campaign in the areas you’re running it.
Read MoreWhile Soofa Signs are able to track the number of people who walk by while an ad is running with sensor technology, Jack’s Abby wanted to dig in further. We collaborated on a test to discover if people who were walking by the ads were actually engaging with the content.
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