Outdoor / out-of-home (OOH) advertising is one of the earliest yet most adaptive forms of advertising. Think billboards, bus stops, ads on the sides of trucks, and those you see in shopping malls. Learn about the different types of outdoor advertising and discover what types are right for your business.
Read MoreContinuing the rapid expansion throughout the Northeast, Soofa technology has arrived in the state of New Hampshire, in partnership with Orbit Group and the City of Manchester.
Read MoreWe sat down with leaders in the employer brand and recruitment marketing spaces to get their definition of a strong employer brand, best promotional practices, and tools for measuring success.
Read MoreA year into the COVID-19 pandemic, a third federal COVID-19 relief package—the American Rescue Package—has been signed into law. With it comes additional funding reserved specifically for city governments to spend as needed.
Read MoreBuilding brand awareness is one of the most essential, top-funnel marketing strategies for building and growing a successful brand. Soofa Signs are proud to have lived in Atlanta since 2018, and we’ve learned plenty about the city since. Continue reading for our key learnings on building brand awareness in Atlanta.
Read MoreHyperlocal marketing strategy in 5 easy steps. From large to small business marketing efforts, local brand awareness is the key to lasting community brand loyalty. Learn how to effectively target, engage, and build brand fans.
Read MoreCommunity asset sponsorships (CAS) help businesses build local engagement and generate revenue in key markets. If your mission is to target a specific audience or establish a strong presence in a community, then a CAS is for you. Learn how to plan for one today.
Read MoreSoofa Signs have made their way to the vibrant and bustling city of Miami, Florida, through a partnership between Soofa and the Miami-Dade County Department of Transportation and Public Works
Read MoreBuilding brand awareness is one of the most essential, top-funnel marketing strategies for building and growing a successful brand. As a homegrown Boston company, we know our city, how to build brand awareness in it, and ways to achieve results. If you’re looking to boost your brand in Boston, read on.
Read MoreSoofa’s Director of Growth, Sam Ward, joins Dave Haynes on the Sixteen:Nine Podcast to discuss how Soofa is setting itself apart in the realm of smart city display solutions.
Read MoreSoofa Signs arrived in Atlanta in 2018 and quickly expanded within the city limits. Soofa has now expanded outside of the City of Atlanta with a recent installation in nearby Sugar Hill, GA.
Read MoreThe Soofa Pedestrian Trend Tracker simplifies the process of gaining insight into pedestrian data trends. Soofa partners can access the tool online, anytime, anywhere.
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